Our Editorial Standards

You should be sceptical of pet health content written by a pet food company. This page sets out how we work: how we research, what we cite, the claims we refuse to make, and what to do if we get something wrong. Judge us against it.

How we research

Health and nutrition articles on this site are built from published veterinary and scientific literature - peer-reviewed studies, veterinary reference texts and recognised bodies, not other blogs. Where an article makes a factual claim about dog health, we cite the source, and we link it so you can read it yourself. If the evidence on something is thin or mixed, we say that in the article rather than rounding up to certainty.

We use modern research tools, including AI, to help gather and draft. Nothing goes live on that basis alone: every article is fact-checked against its sources, reviewed against these standards, and approved by our editor, Ben Chapman, before publishing. Accountability sits with a person, not a tool.

What we will not claim

• No cures. The right food matters in managing confirmed food allergies and intolerances. It does not cure them, and no treat "treats" anxiety. If symptoms persist, the answer is a vet, not a different shopping basket - our articles say so.
• No borrowed authority. We are not vets and no article here pretends to be veterinary advice. Where something needs a vet - persistent symptoms, sudden changes, anything worrying - the article says so plainly.
• No convenient statistics. Health and science figures come from named, linked sources. Where a figure is contested or depends on context (environmental comparisons are a good example), we give the honest version with its caveats, even when a bolder number would sell better.
• No pretending we're neutral. We make insect-protein dog food. Where our product is genuinely relevant to an article - novel proteins for allergic dogs, say - we mention it, once, in context. Where it isn't the answer, the article says what is: our guide to home dog allergy test kits tells you not to buy them, from anyone.

Reviews and updates

Dog nutrition research moves. Articles carry their publication date, and we re-check health guides when major new evidence lands or our own recipes change.

Corrections

If we've got something wrong, tell us: ben@somegrub.co.uk. Genuine errors get corrected in the article, with a note when the change is material.

Why bother?

Because Some Grub exists in the first place because owners of itchy, uncomfortable dogs are drowning in guesswork and marketing dressed up as advice. Adding to that pile would defeat the point.